Project Image NEAT × EDWIN|Bshop Project Image NEAT × EDWIN|Bshop Project Image NEAT × EDWIN|Bshop Project Image NEAT × EDWIN|Bshop
  • Project Image NEAT × EDWIN|Bshop
  • Project Image NEAT × EDWIN|Bshop
  • Project Image NEAT × EDWIN|Bshop
  • Project Image NEAT × EDWIN|Bshop
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NEAT × EDWIN|Bshop

I first discovered EDWIN back in middle school through a Brad Pitt commercial. For the longest time, I honestly thought it was an American brand—turns out that was kind of the point! I’d never really taken a deep dive into EDWIN before, but the more I learned, the more I realized how incredible the brand is. It truly represents Japanese denim at its finest.

For this collaboration, I brought back a model called “ROSS” that EDWIN produced for only a few years in the ’80s. Even though it’s a collab, I felt it was best to leave the design as close to the original as possible—it just looked cooler that way. That said, we gave it a bit of a NEAT twist, especially in the back silhouette, so it fits beautifully.


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